Management Moment: Farmer to CEO


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The more time you spend doing physical work, the less time you have for marketing or managing employees. If this sounds like you, you may need to shift into a manager’s role. If your operation keeps expanding, it might be time to hire a manager and shift into the position of CEO.

Key Points
•As your farm grows, your role will grow with it.
•Becoming a manager means handing off some of the other work.
•Don’t rush into this transition – it can be stressful if done abruptly.
•Eventually, you may need to hire a day-to-day manager, which means you could be transitioning into another new role as CEO.

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