Insights and Stories on Precision Agriculture

Jul. 18, 2023 at 5:55 pm CDT

Investing in digital agriculture can be a daunting experience. A producer’s best bet, one northeastern Saskatchewan farmer says, is to do your homework and find a purpose for it on your farm. “You have got to have the root purpose of why you got that technology. Either that or you […]

By Jeff Melchior

Mar. 30, 2023 at 10:43 pm CDT

CNH Industrial, parent of the Case IH. New Holland, Steyr and Flexi-Coil farm equipment brands, has signed a cash deal to buy satellite positioning tech firm Hemisphere GNSS, parent of the Outback Guidance aftermarket GPS, precision ag and autosteer business. CNH announced Thursday it will pay $175 million for Hemisphere, […]

By Dave Bedard

May. 2, 2022 at 8:33 pm CDT

International farm equipment maker Agco is aiming to boost its bench strength in the precision agriculture and autonomous ag sectors by buying a Prairie software and hardware company known for both. Agco, the maker of machinery brands including Massey Ferguson, Fendt, Challenger and Valtra, said Monday it has bought Winnipeg-based […]

By Dave Bedard

Feb. 22, 2022 at 3:51 pm CST

Milan | Reuters — Italian-American vehicle maker CNH Industrial on Tuesday gave guidance for a total revenue growth of up to 24 per cent through 2024 as it presented a new business plan after spinning off its truck, bus and engine units. In a bid to focus on its higher-margin […]

By Reuters

Oct. 2, 2021 at 6:47 am CDT

The company handling sales and service for Trimble precision ag technology across most of Canada has reached a deal to handle the rest of it. Vantage Canada announced Friday it has bought the Trimble dealership rights and assets for Ontario from Premier Equipment, a John Deere dealership chain with nine […]

By Dave Bedard