It’s big, blue and likely to get the attention of farmers if they’re eyeing up a new tractor in 2024. At a National Farm Machinery Show pre-show media event in Louisville, Kentucky, on Feb. 13, New Holland product reps were on hand to show what the blue brand has in […]
A big boost in four-wheel-drive tractor sales signals that the farm equipment industry is returning to normal, say salespeople and other industry experts. New 4WD unit sales in Canada grew 84.8 per cent year over year in November and 41.5 percent year to date, according to the Association of Equipment Managers. In October, it […]
“One of the keys for us was making sure we found a partner that was committed to preserving the Versatile and Farm King brands,” said Adam Reid, VP of sales and marketing at Versatile. “We wanted to make sure the viability of the plant here in Winnipeg and our staff was secure. And taking care of all of our stakeholders, the suppliers, shareholders.”
The growing price of farm equipment is not dissuading farmers from buying new machinery, according to the latest data from the Association of Equipment Managers (AEM).
Agritechnica is the world’s largest agriculture machinery show, drawing more than 400,000 people from around the world to Hannover, Germany. Glacier FarmMedia Senior Technology Editor John Greig was there and summarized the major product launches and some of the ag-tech industry trends he observed. – John Greig is a senior editor with […]
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